The work
Traffic and retargeting campaigns for a D2C clothing brand, with reporting on landing-page visits and downstream checkout signals.
D2C CONSULTING · FASHION
Make the visit count.
Measure the right signal.
Traffic and retargeting work for a clothing brand, with landing-page views and checkout signals.
PROJECTHipcastle
FOCUSMeta Ads · Traffic · Retargeting
BYJuneeth Panjri
D2C MARKETING
21,239reported landing-page views
Reported results
The portfolio reports 21,239 landing-page views at ₹0.61 per view from a JP-labelled traffic campaign, plus 29 checkout initiations from retargeting.
What those results mean
Landing-page views describe traffic. Checkout initiations describe a step in the purchase journey. Neither is equivalent to completed purchases or revenue.
Measurement context
These figures come from the existing portfolio. The reporting period and completed-purchase results are not supplied here, so the case study stays focused on the signals available.
LET’S CONNECT THE DOTS
A better next step
starts with a conversation.
A funnel to improve, a workflow to connect, or a product to build.
Let’s figure out what would actually move things forward.